SRD Group is a team of highly skilled consultants with extensive experience in Customer Research, Customer Relationship Management (CRM) and Customer Experience Management (CEM).
- Our MirrorWaveTM offering is "the disarmingly simple way to improve customer relationships and research in one!"
- We help companies understand, develop, evolve, improve and measure the Customer Experience through a combination of research, analysis, consultation and facilitation.
- We provide a uncompromisingly high level of Customer/Brand/Market research and analysis, much of which is often closely related to the customer or brand experience.
- We also ensure companies maximise their investment in CRM by ensuring enough attention is given to the Strategy, People (staff), Process and Customer part of the equation.
- Our Relationship Management approach helps organisations maximise the impact of their customer relationship management and customer experience efforts using a strategic focus.
NEW: The July 2009 Newsletter talks about "The Post Recession Customer", a new book by Reg Price and Don Schultz "Reliability Rules", and more on our new MirrorWave™ initiative.
Find out more about SRD Group, or contact us for more information about performance improvement in Customer Experience Management & Customer Relationship Management.
SRD Group consults worldwide on Customer Experience Management CEM, Customer Research and CRM: CRM Auckland, CRM New Zealand NZ, CRM Sydney, CRM Australia.