SRD Group works in the area of Customer Experience Management, Customer Relationship Management and Customer/Market Research.
We help companies develop, evolve, improve and measure the Customer Experience. We do this through through a combination of research, analysis, consultation and facilitation.
We offer an uncompromisingly high level of marketing research and analysis, much of which is often closely related the customer or brand experience.
We also help clients maximise their investment in Customer Relationship Management (CRM) technology by focusing on the strategy, people, process and change management side of the CRM equation.
NEW: Can't get no... satisfaction; Creating emotional connections with customers - Read our latest newsletter Mar 08.
NEW: In line with Net Promoter Score...SRD Group introduces NPR - Net Promoter Result.
Learn about Re-contact Research our unique 'longitudinal' research methodology.
Find out more about SRD Group, or contact us for more information about performance improvement in Customer Experience Management & Customer Relationship Management.
SRD Group consults worldwide on Customer Experience Management, Customer Research and CRM: CRM Auckland, CRM New Zealand NZ, CRM Sydney, CRM Australia, CRM Asia.
