Customer Centric

Working w/ CRM Vendors for greater ROI


For more successful CRM/CE, Customer Centric Consulting should start prior to CRM Vendor selection or CRM technology purchase or upgrade and prior to scoping of the IT system. Given our clients’ experience, the sooner we are engaged the better as we are in a position to help them avoid common CRM/CE errors and maximise the return on their technology investment.

However, due to the CRM/CE lifecycle stage that the client is at and the flexible nature of our services, our engagement point and therefore how we interact with IT CRM vendors can vary. It is never too late for us to be engaged to help turn your CRM/CE journey around or increase your return!

Customer Centric Consulting
CRM Conceptual Training
Best Practice CRM Development
Best Practice CRM Training
Best Practice CRM Management
CRM Mentoring
CRM People Performance Management

CRM Technology and Vendor Selection

Consider obtaining consulting advice from SRD Group before your CRM Vendor or CRM Technology selection. Ensure that your organisation has not only a successful technology implementation, but achieves the target of becoming customer centric.

Additional Resources

Customers Grade CRM Vendors - Technology that is specific to the user ranks better
Shortlisting CRM Vendors - 12 easy steps
Getting the most from CRM Technology
The Basics of CRM Technology


CRM Change Management Customer Experience Reviews Customer Experience Development Customer & Market Research Customer Centric Training Programmes CRM Maximization and Revitalization Customer Centric