Customer Centric Training Programs
CRM Training

Use SRD Group CRM Training /Customer Centric Training Programs to raise your organisations Customer Centric awareness, their ability to grow great customer experiences.

Often, at the conclusion of a Customer Experience Review or Customer Experience Improvement Program there is a need for some form of customer centric training within the organisation. If the required training fits within our area of expertise then we develop and deliver it.  If not, we work with our clients to source the appropriate CRM training through our relationships with other consulting and CRM training companies.

Some of the customer centric training programs or workshops that we deliver are listed below although what is developed is often a combination of the two depending on requirements.

Growing Great Customer Experiences Workshop

The aim of SRD Group’s workshop is to introduce the concepts behind Growing Great Customer Experiences. The idea is for the attendees to understand and explore what makes up a Great Customer Experience then to relate this to their own roles, departments and the organisation. The desired outcome is to stimulate some thinking that will initiate some ideas/plans/actions that may be applied within the organisation to Grow Great Customer Experiences ... more Growing Great Customer Experiences Workshop.

Service Quality: Becoming Customer Focussed

Our aim is to introduce front-line staff and leaders to the concepts of Service Quality. Attendees apply simple yet powerful tools to better understand what Service Quality looks like in the eyes of their customers, and explore ways to enhance the customer's perception of the service they and their teams deliver. The desired outcome of these custom designed workshops is to change how attendees think about the service they provide, then turn their new insight into new practices on the job by ... more  Service Quality.

Leadership Program

It is imperative that the leaders of the company have all the necessary skills to both lead their teams and deliver on the customer experience (the new battleground for differentiation). To do this there needs to be understanding development in both areas.  We are currently refining our program with our North American partners.