Growing Great
Customer Experiences Workshop

The Growing Great Customer Experiences Workshop is one of the Customer Centric Training Programs that SRD Group run.

The aim of the Growing Great Customer Experiences workshop is to introduce the concepts behind Growing Great Customer Experiences. The idea is for the attendees to understand and explore what makes up a Great Customer Experience then to relate this to their own roles, departments and the organisation. The desired outcome is to stimulate some thinking that will initiate some ideas/plans/actions that may be applied within the organisation to Grow Great Customer Experiences.

The tailored workshop is personalised for a company and is designed to help Grow Great Customer Experiences. We help define the specific actions you will need to take, to enable you to use the Customer Experience as a key strategic differentiator.

At the conclusion of the workshop attendees will:

• Be able to define areas where they can improve the Customer Experience
• Understand why many senior business leaders believe that just differentiating on the traditional elements like, price, product quality is no longer sustainable.
• Understand why senior business leaders believe the Customer Experience is the next competitive battleground.
• Understand the vital role emotions play and why they have been totally underestimated by business.
• Define how their company can use them as a differentiator.
• Define their Strengths and Weaknesses after undergoing the Customer Experience Health Check
• Establish an action plan